It's difficult to quantify the influence that a car brochure can have on the overall purchase of a car.
We strongly suggest to order the brochure online prior the visit to the showroom.
In the calm environment of your own house you can then scroll through different models, engines range, trim levels and colour combinations. Also you can accurately choose different accessories and option packages.
The brochures also give you a chance to understand the studies, researches and technical development that hides behind the production of a new car.
The understanding of the features of your new car may also make you aware of the reasoning behind an higher price tag than a similar but not as advanced car.
We take as a reference the 83 page brochure that we were handed at the Audi dealership after our test drive of the new Audi A3, where everything is clearly explained to its smallest detail.
In comparison after we drove the new Renault Clio, we got a mere 10 pages brochure. This will obviously start an argument where people will mention the size, brand and price difference between the Audi A3 and the no-so-little-anymore Renault Clio. In response to that we can say that a Toyota Yaris which compares to the Clio has a 50 page brochure.
Often it's difficult to configure your new pride and joy amongst the hustle and bustle of a busy dealership so a well laid out and informative brochure can be the key of a good and satisfactory purchase.
Good Luck on choosing your new car and avoid to be dazzled by shiny showroom demonstrators. Considering the unreliable British weather, your car will look dirty in less than a week! MG
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